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The 7 Secrets to Soulful Marketing – Part II

May 19, 2011 By Leave a Comment

Have you ever wondered how you could grow your business more authentically and with more soul?  Well, it’s time you found out.

(This is an excerpt from the book Soulful Marketing: Heart Centered Marketing for Conscious Entrepreneurs which is being GIVEN away for FREE now through May 20th – grab your copy here http://bit.ly/soulmktg

The 7 Secrets to Soulful Marketing
Be sure to check out part one of this blog post here.

#4 An Expression of Your Purpose

Your business must be an expression of your life purpose. Having a business solely to make money without regard for the product or services that you are offering, cannot work under the Soulful Marketing paradigm.  Each person’s life purpose is defined differently, and if you are unsure of whether or not you are living your life purpose, I highly suggest you take advantage of the many ways in which you can discover this powerful life changing information.

Without knowing your true life purpose, it’s all too easy to flounder in your business and wane back and forth on the direction you would like to go. Knowing your life’s purpose will help you move forward faster and with more confidence. I must admit when I first discovered these things about myself, I realized it was my right and responsibility to fulfill my divine destiny. It adds clarity to your business – even if you aren’t sure of “how” you will live it after you have “discovered yourself.”

#5 Passion

Passion and purpose tie in together. Without one you cannot have the other. Sadly, there are times when I come across someone who has lost their passion for their work. Passion is required for your business; otherwise, it’s all too easy not to send out that marketing email, not to make that phone call, to hide behind administrative work, and not to put yourself out there. Passion is the key that drives you. If you can keep your passion high and practice proper self-care to illuminate your soul, you can make it through the difficult times and overcome adversity and fears that are a natural part of being an entrepreneur.

#6 Strong Desire to Live Big

Those who implement Soulful Marketing must have a strong desire to do big things with their life and business and refuse to settle with living a mediocre life. I am serious when I say that if you are okay with living a mediocre life then this is not the book and way for you. It’s not that there’s anything wrong with mediocrity – in fact, some days I crave it – but in general, if you aren’t committed to playing out fully in your life and achieving the biggest possible vision for yourself – finding success as a soulful entrepreneur will be almost impossible.

#7 Commitment

Lastly, you need a deep commitment to your work. Without this commitment it is impossible to achieve your aspirations as there will be days, moments, or even weeks when the going will get tough. It is only with commitment that you can fight back and resist the urge to walk out on your dreams.

When it comes to implementing the work presented in this book, it is critical that you assess whether your business meets these seven essential foundations of Soulful Marketing. If you find that you are lacking in even one area, seek out support to bridge the gap. It’s only when all seven of these principles are in action that you will prosper and your business will grow.

Be sure to download the FREE ebook of Soulful Marketing: Heart Centered Marketing from Conscious Entrepreneurs at http://bit.ly/soulmktg – only available until midnight May 20th.

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The 7 Secrets to Soulful Marketing – Part I

May 18, 2011 By 1 Comment

Have you ever wondered how you could grow your business more authentically and with more soul?  Well, it’s time you found out.

(This is an excerpt from the book Soulful Marketing: Heart Centered Marketing for Conscious Entrepreneurs which is being GIVEN away for FREE now through May 20th – grab your copy here http://bit.ly/soulmktg

The 7 Secrets to Soulful Marketing

There are seven foundational essentials that are extremely important in order for the principles of Soulful Marketing to transform your business. These essentials include self-expression, a service mindset, heart based marketing, living your life purpose, having passion for your work, a desire to achieve big things – no regard for living a mediocre life – and a deep commitment to your success.

#1 Self-Expression

Self-expression is a pivotal part of having a thriving business.  There is no point in having a business that leaves you feeling drained, unappreciated, and lacks creativity. Self-expression comes in many forms and is unique to each individual. That in itself is the beauty of it. One person may feel fully self-expressed building websites all day, while another needs to paint, write, or speak. Self-expression is the core truth of who you are and what you stand for.  Knowing what you value and living these values in your daily life is the key to self-expression. A business that doesn’t allow you the room to create from the deepest levels of who you are will leave you feeling drained, burned out, and exhausted.

#2 Service Mindset

A service-mindset, which I will go into more detail about later, is the way to remove the neediness out of your business, take the selling out of your offer, and allow you to “serve” your soul-market. A service mindset eliminates the worry of whether or not a prospect will buy or take advantage of your products. It is also the secret behind creating magnetic energy that attracts clients to you – effortlessly.

#3 Heart Based Marketing

Heart based-marketing is about tapping into the core of who your soul-clients are, figuring out what problems you can solve for them, what you do to bring value to their lives and then speaking and marketing to them in a way that shows you are the solution to their challenges. This is marketing without fear. You do not need to use the typical fear style marketing that many businesses use in the world today. Instead, you can reach people at a soul level in order to inspire them to purposeful action.

Look for Part II on Thursday!  And be sure to download the FREE ebook of Soulful Marketing: Heart Centered Marketing from Conscious Entrepreneurs at http://bit.ly/soulmktg – only available until midnight May 20th.

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Get Your Mojo Runnin’

September 3, 2010 By Leave a Comment

Less than two weeks ago I hosted Marketing Mojo, a phenomenal workshop JAM-packed with information about building your business.

We discussed key elements like:

  • How to make your website work for you from layout, copywriting, and listbuilding
  • The secrets behind making your copywriting sizzle in your product offerings, your free giveaways, and even your packages and offerings
  • Launching a product or program and leveraging your time so you can work less and earn more!

The workshop was truly a blast on all accounts. We had fun, we discovered a ton, and most importantly the people attended walked away with business changing ideas.

One person told me “I got so much out of it so quickly; I’m still surprised by it two weeks later.” Another person received their first newsletter registration, others have made changes to their blogs and websites are putting themselves out there in different and more strategic ways! Who hooo – how exciting.

Just to make it fair, I wanted to give you a chance to grab your copy of Marketing Mojo. You’ll instantly receive access to the digital recordings and downloads and all of the handouts.

You can check it out here and grab your copy today at http://www.andreacostantine.com/marketmojo

As always I guarantee my work – if you go through the product and don’t love it I’ll give you your money back!  I’ll even give you a WHOLE year to keep it. 

You can even email me your questions and ensure you get your answers met. I’m here for you. That’s my promise.

It rocked, it really did!  I don’t mean to brag, but when something is this good, you’ve got to tell people about it.

Anyways – happy marketing  :)

Grab your copy of Marketing Mojo – TODAY! http://www.andreacostantine.com/marketmojo

P.S. Big marketing “gurus” sell this information for thousands of dollars and I’m not kidding. At my rate I’m practically giving it away!  I’m doing it for you – because you ROCK and it shouldn’t cost you an arm and a leg to get the best information that is available out there.

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